Sit back, Relax and let us take you to the calm of the Seaside.
The Crea Concept SS17 video look book shows us how they intended us to wear the collection (although of course, as ever, we encourage you to go your own way if you prefer, with a little twist or turn).
We've made it really easy to find the pieces we have in stock too by giving you the links below of a few of our favourites.
The Mama b look is one of effortless style, however it's not always easy to piece items together carefully, whilst maintaining the 'just threw it together' theme.
In the store we love to show our clients how to experiment with the collection, often surprising them by extending the realms of their comfort zone, so we thought it only fair that we lend a hand to our online customers, just in time for the Bank Holiday weekend.
Okay- So first things first: COLOURS & FABRICS:
The two focal colours this season are ELICRISO and NUVOLA. It's important to note that the colours don't really work together as they're too similar to contrast yet not quite similar enough to match. But there's plenty of other colours to work with so bear with me.
Elicriso is the name of an Italian plant and the colour refers to the stems of the plants rather than the flower. Described best as a light sage green, it complements a grey palette as well as the SALVIA green used also in the collection. Salvia is a deeper green while maintaining the delicate, natural look.
Nuvola on the other hand, is Italian for 'Cloud' so as you'd expect, is a beautiful silver blue-grey, a refreshing change from the usual pale greys we see this time of year.This colour sits well with the OLTREBLU pieces- a rich, strong navy blue, incorporating a nautical element to the collection.
Fairly new to Arabella, this season we've been forced to embrace a splash of pink into our wardrobes and surprisingly, we really like it! The ROSE SMOKE collection looks exactly as it sounds-subtle, delicate, whilst not too girly. The shade works with every other colour in the Mama b collection so it's an easy winner to complete an outfit.
Finally we come to PANNA & NERO - in layman's terms: cream & black. Use these colours as always to break up an outfit or as the base to a look.
Before we continue, note that colours vary slightly between fabrics- in this collection we have jerseys, lightweight knits, linen and soft fleece for those balmy summer evenings. They're designed to work together though-so don't let that worry you!
So Let's Layer!
Now you're equipped with the knowledge of the palette we're working with, lets create some looks, using some simple but effective style tips:
Pattern on pattern. If you're brave enough to wear matching, especially if you're working with pattern then don't stop! It's a great look and should be encouraged. However, if like many of our ladies, you feel like it's just a little too much, break it up like we've done here on our lovely model Jade by using a thin cami or T-Shirt between layers. We've created the illusion here of a slimmer middle as Jade's conscious of her "mummy tummy" after giving birth, by breaking the stripes up with a black cami asymmetrically. The additional ruching also disguises any lumps and bumps that we may wish to camouflage. This works best when you're working with jersey. This tip means that curvy ladies can rock this look too!
(Model wears Gagia T-Shirt in Elicriso/Nuvola stripe with coordinating Lilla stripe skirt.)
FASHION, LIFESTYLE, CONCEPT STORE